Climate Watch Promotion and Education

Overview and Educational Materials

These materials can provide helpful references about how the program works.

• A two-page PDF provides a general overview of the effort to participants
• One-page overview protocol document (PDF) 
• An overview video of the Climate Watch program (3 min).
• Climate Watch Survey Manual explains the scientific protocol in detail, what data is collected and includes coordinator tips
• Frequently Asked Questions (FAQs)
• Printable bird ID guide for the 12 target species.
• Learn how to select your target species and claim a square using the Climate Watch Tool by watching this Getting Started tutorial (May 9, 2025, ).

Promotional Materials

These materials can be used by Coordinators to help promote their local efforts.

• Social media resources for engagement
• Overview video for engagement and informational purposes
• Animated video for engagement 
• Bird Stickers featuring the 12 target species! Download the printable file here. Use Avery® Easy Peel® Labels, Print to the Edge, Permanent Adhesive, Matte, 2" Round, 300 Labels (22877).
• Newsletter sample
• Promotional posters: summer version, winter version, and editable poster
• Climate Watch overview PowerPoint Presentation 
• Climate Watch recruitment guide
• Letter to Editor sample
• Letter to Elected Officials sample