Rough Coneflower

Otherwise known as Tall Coneflower, this slender, upright perennial typically grows up to 5 feet tall on strong stems. Its leaves and stems are hairy and each stalk is topped by a single, showy, parasol-like flower head featuring 8 to 12 bright yellow rays that droop downward from a large, upright, brownish-purple center cone. It grows best in full sun and in moist soil.